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Newly elected President Obama, writes John Couretas, Executive Director of AOI in his essay “Obama and the Moral Imagination” frequently makes use of the phrase “common story.” This phrase “may sound strange to the ears. But it is impossible to understand the new president unless his brilliant use of narrative is first grasped,” Couretas says.
It’s a page taken from the Reagan playbook and masterfully executed. Couretas writes:
Reagan biographer Lou Cannon told the Chicago Tribune last year that Obama has “a narrative reach” and a talent for story telling that reminds him of the late president. Reagan “made other people a part of his own narrative, and that’s what Obama is doing,” Cannon said. “By doing it, it expands his reach because he isn’t necessarily just another partisan Democrat.”